The key to a successful business convention is preparation. The beginning of the year is convention season - so start planning now! Make the most out of your next convention and get the best value for your branding investment by following a few simple tips from the promotional marketing experts at EmbroidMe.
Research in Advance
Do a little homework and get some insider information about the convention attendees. Find out what the industry professionals are saying about the event. You may be able to find out information that will make great talking points with key players in your industry. Keep up-to-date on industry blogs and news to be able to keep up with conversations.
Outfit Your Team
A convention is your company's time to shine. Represent your company well with embroidered business shirts that feature your company's logo or slogan. Not only will this make your company look more professional, it will leave a lasting impression with everyone you meet. Golf shirts, woven shirts and blazers make excellent custom apparel choices for your next convention.
Get Business Cards
This should be a no-brainer, but many people find themselves at conferences without any business cards. You will be meeting hundreds or thousands of potential contacts. Make sure that you can exchange information with them easily. Bring more business cards than you think you will need. Keep a small business card holder on hand to collect business cards from other attendees.
Prepare Your Elevator Pitch
An elevator pitch is a 15 second script that tells people what your company is about. It should be short enough that you can pitch it in the time that you ride in an elevator. Make sure to include information about what your company does, how you deliver your products and how you can be contacted.
Select Your Sessions
Some business conventions offer informational sessions that you can select in advance. It is helpful to go through and review the session outline before you arrive. Plan your day around your sessions to maximize your time at the event. If you need to register, do so as quickly as possible because the best sessions fill up quickly.
Finding the best business shirts to outfit your team is critical to business success. EmbroidMe is the industry leader in printed and embroidered garments with over a decade of experience. Find an EmbroidMe Resource Center and outfit your team today.